Heliot emil

Copenhagen -based brothers Julius Juul (With Julius Joule) Victor Juul (Victor Jules) is a brand bearing the name of his brother's great -grandfather Heliot EmilDebuted at Milan Fashion Week 2017 in the spring / summer 2017.

Incorporating an avant -garde Nordic aesthetics, it uses originally developed materials to achieve careful practicality.

 Through futuristic and experimental streetwear, miscellaneous goods, and accessories, the border between visuals and functions is exploring the border and the range of creative expressions is expanded.